Industry Specialism
E-Commerce
SEO
Ranking against Amazon, ASOS, and well-funded DTC brands takes a different playbook. We specialise in the category architecture, schema, and content strategy that lets independent stores punch above their weight.
What We Do
The e-commerce SEO playbook
The structural foundation of e-commerce SEO. We build category trees that channel authority to your highest-margin product lines.
Rich results showing price, availability, and reviews directly in Google. Higher CTR, lower cost-per-acquisition.
Shopify and WooCommerce filter pages are a crawl budget disaster. We fix the canonical and noindex issues that tank rankings.
Thin category pages don't rank. We add optimised, scannable content that satisfies both Google and conversion rate.
Hreflang, currency routing, and geo-targeting for stores selling across UK, EU, and US markets.
Product PR, blogger outreach, and digital PR campaigns that earn the backlinks category pages need to outrank Amazon.
Proven in practice
FireStar Toys — 200+ product pages to page one
A specialist Lego-compatible brick and accessories retailer competing against giants. We rebuilt their category architecture and product schema, getting 200+ product pages onto page one of Google.
Read the full case study →Free e-commerce
SEO audit
We'll audit your category structure, product schema, and top competitor gaps — and give you a clear picture of the revenue sitting on the table from untapped organic rankings.
Stop losing to Amazon on your own products
Category architecture and product schema that puts independent stores on page one.