Service

Lead-Gen
Architecture

We've built ranking lead-gen networks across home services, legal, healthcare, and financial niches. This is consulting and build on the exact methodology — niche validation, URL architecture, data design, and monetisation strategy — before you spend anything on content or development.

Book a Lead-Gen Consultation →See live examples
£4.2M
Revenue generated across client lead-gen sites
12+
Active lead-gen networks built and ranked
14
Years in affiliate and lead-gen SEO
Home Services
Legal Services
Healthcare & Dental
Accountancy
Building & Construction
NYC Property Violations
Garden Rooms & Landscaping
Education & Tutoring

How we structure a lead-gen build

01
Niche & Keyword Validation

Before a single page is built — commercial intent analysis, CPL benchmarking, and competitor architecture teardown to confirm the niche is worth entering.

02
URL & Content Architecture

The exact URL structure, page types, and content depth required for each layer of the site. Designed to pass quality thresholds from day one.

03
Data Spine Design

Every lead-gen site lives or dies by its data. We structure the location, category, and service data that feeds programmatic pages without creating duplicates.

04
Conversion Architecture

Form placement, trust signals, call tracking, and lead routing — built into the structure from the start rather than bolted on after launch.

05
Monetisation Strategy

CPL rates, affiliate network selection, direct client relationships, or hybrid models — mapped against traffic projections before you commit to a build.

06
Launch & Growth Roadmap

A phased content and link building plan with milestone targets — so you know exactly what success looks like at 3, 6, and 12 months post-launch.

Book a
strategy session

Tell us your niche, your target geography, and your monetisation model. We'll validate the opportunity and outline the architecture — before you commit to anything.

We'll respond within 24 hours. No spam, ever.

Build it right the first time

Most lead-gen sites fail because the architecture is wrong from day one. We fix that before you write a word.

Start the conversation →